Social media management analyzes the market, creates content,
and schedules posts based on convenience factors. The first part of
the job is done by adjusting the posts to marketing goals and analyzing
the market.
However, social media management works best based on
the social network you decide to use. Some work better for quick content,
like Twitter, or more visual, like Instagram. Finding the right social media is
thoughtful work.
Social Media Marketing targets your specific client and encourages them to learn more about your product/services through a sales funnel.
What makes this different from Social Media Management? The customer becomes a “HOT LEAD” because, by the time you contact them, they know who you are, what you offer, and that you are the best in your field!
Unlike Social Media Management, paid social ads instantly deliver results. Use paid adverts to make a big announcement or when launching a new product or service.
Use a specific campaign to grab eyeballs quickly and turn their attention to your page.
Customization is a one-to-one marketing strategy that seeks to understand better and connect with customers. It uses real-time data and insights to deliver highly relevant messages and offers.
It is a shift away from a traditional one-size-fits-all approach prioritizing the reach and breadth of an audience toward methods targeting customers based on needs and interests. It emphasizes tailoring messages to specific individuals or segments of buyers.
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